Making Your Instagram Show
Red Bull: The Show offered Instagram users to star as a critically acclaimed photography superstar. Your artistic sense is praised, your choices celebrated.
Once you connected your Instagram account, the app analyzed it to gather key information: your most liked picture, hashtags and filters used, as well as information about you, to make you front and center in the storytelling, and produce a highly personal video.
For instance, the Art Critic sequence had multiple variations, depending on how long you had been on Instagram.